ABOUT WARMORA™
Made for cold mornings & cozy evenings
Warmora was born from one simple idea: winter outfits should feel as comforting as your favourite blanket, without sacrificing style. We design cozy essentials for real life in the UK & Europe.
Our story
It started with cold mornings, long commutes and the feeling of never quite being warm enough. Big coats were bulky, loungewear wasn’t flattering, and most “cozy” pieces didn’t hold up after a few washes.
We wanted something different: pieces you actually want to wear outside the house, that still feel like a hug on the inside. So we worked with fabric specialists to create ultra-soft, anti-pilling fleece blends that feel luxurious, wash well and keep you warm for many winters.
Today, every Warmora piece is designed to move with you – from school runs to sofa days, and everything in between.
What we care about
Warmora is built on three simple principles that guide every product we release.
Comfort first
If it doesn’t feel amazing against your skin, it doesn’t make it into the collection. We test fabrics for softness, stretch, warmth and durability before they become a Warmora piece.
Flattering fits
We believe “cozy” shouldn’t mean shapeless. Our hoodie dresses and knits are cut to drape in the right places, with lengths and fits that work on different body types.
Thoughtful details
Deep pockets, double-lined hoods, anti-pilling fabrics and easy-care instructions are just some of the details our customers love – because we obsess over the little things.
Materials that last beyond one season
We work with mills and partners who understand cold climates. Our fabrics are chosen for warmth, softness and how they hold up after many washes – not just how they feel on day one.
- Ultra-soft fleece interiors that feel like a blanket, without bulk.
- Anti-pilling treatments to keep your hoodie smooth for longer.
- Knits designed to resist stretching out or losing shape.
- Colours chosen to stay rich and cosy-season after season.
We continually test new blends and constructions based on real customer feedback, so each collection is a little better than the last.
Care made simple
Most Warmora pieces can be washed at 30°C on a gentle cycle and air-dried. We design them to be easy to care for – no complicated routines needed.
Loved by thousands of cozy customers
From first-time buyers to people who own multiple colours, here’s what real customers say about Warmora.
“Honestly the comfiest thing I own. I’ve worn my hoodie dress almost every evening this winter and it still looks brand new. Already eyeing my second colour.”
“You can tell they really thought about the design – the pockets, the hood, the length… It’s warm without feeling heavy. I get compliments every time I wear it.”
We’re not perfect – but we’re trying
Warmora is a small brand. That means we can’t change the world overnight – but it also means we can move fast, listen closely, and make better choices every season.
Smaller, more thoughtful drops
We focus on a tight collection of pieces instead of endless newness. That helps us reduce overproduction and focus on quality.
Better partners
We work with audited factories and suppliers who share our values around fair working conditions and long-term relationships.
Less wasteful packaging
Our packaging is designed to be minimal, protective and mostly plastic-free, so what keeps your hoodie safe doesn’t have to stay in your home forever.
Questions about Warmora?
Here are answers to a few common questions. If there’s anything else you’d like to know, our team is here for you.
Where is Warmora based?
We’re a small, independent brand focused on customers in the UK & Europe. Our designs are created with local weather and lifestyle in mind.
How do you decide what to launch next?
We listen closely to customer feedback and focus on pieces you’ll reach for again and again – new colours of your favourites, better fabrics, and versatile layers.
Do you offer plus sizes?
We’re actively working on extending our size range. For now, many of our oversized fits work across multiple sizes – check our Women’s Size Guide for detailed measurements.
How can I contact you?
You can reach us anytime at support@wearwarmora.com. We aim to respond within 24–48 hours on business days.
Make winter your cozy season
If you’ve read this far, you probably care about warmth, comfort and thoughtful design as much as we do. We’d love for you to try Warmora and see how it feels.